behavioural economics

Nudge theory

Bruce Boyes7 March 2019
0 842

Nudge initiative creates confusion and undermines trust

An ACT Government behavioural insights trial demonstrates the validity of criticisms of nudge theory.
Brain power

Adi Gaskell7 March 2019
0 363

Does nudging always result in better decisions?

Recent research suggests that nudging may not be quite as influential as previously thought.

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Nudge initiative creates confusion and undermines trust

Does nudging always result in better decisions?