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Because You Need to Know – Leif Edvinsson

Seek, question, and learn with Leif Edvinsson

This podcast is part of the Because You Need to Know series from Pioneer Knowledge Services.

Leif Edvinsson:

  • World´s first director of Intellectual Capital, 1991-99, Skandia
  • Worlds´fist holder of Professorship on Intellectual Capital, Lund University, Sweden, 2000-
  • Appointed adj. professor, The Hong Kong Polytechnic University, 2006
  • Appointed the Brain of the Year, 1998
  • KEN Practitioner of the Year, 2004
  • Listed in The World´s 50 Most Influential Thinkers, 2006
  • Listed in Who is Who in the World
  • Luminary Award 2013 by Peter Drucker Foundation, Intel and European Commission for Thought Leadership
  • Knowledge Award 2017 together with UN.


  • Intellectual capital management of enterprises, cities or nations
  • Innovations and future centers.
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Edwin K. Morris

Edwin K. Morris is the president and founder of Pioneer Knowledge Services which produces the educational program, Because You Need To Know. It is part of the mission to educate and bring awareness around knowledge management and nonprofit concerns.

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